Monday, September 20, 2010
research blog # 6
In the Nike web site they use a few people and some shoes. On the home page they have a pair of new running shoes. Also with these shoes they have a Ipod touch. They have subscripts at the bottum that say Nike store, Nikeid, Nike+ running, Nike 6.0, Nike Sportswear, Nike Women, Nike Football, Nike Basketball, and Nike Soccer. In the first two pictures they have shoes. The shoes look normal and basic. I don't think there is anything special to them. For the picture for Nike+running, there is a women running. She looks like she has been running for a while. Her face looks a little weird. For the Nike 6.0, there is a guy with a surf board. I'm not sure what exactly this sight means or goes to. Next there is Nike Sportswear. For that picture they have Christiano Ranoldo. Ranoldo is a major, high paid, extremely well known soccer player. He has done some modeling and this could be why he is on the cover for the sportswear section. For Nike women, there is a picture of a women sweating. She is smiling and is happy. She looks comfortable with what who she is and what she is wearing. Next is Nike Football. With that they are showing a new jersey for a few different teams. I think that this site is just for those jerseys. Nike basketball is next. Kevin Durant is the picture for this. He is a famous and young star. He is a great poster boy for basketball right now. He lead the U.S. basketball team to a championship. Finally is the Nike Soccer. For this picture they are showing four Nike soccer cleats. These cleats look very cool and are really shiny. I think this is to try and help attract customers.
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